| Print Advertising |
| Contrary to some creative
people’s beliefs consumers don’t read magazines to
look at the ads. That’s why they have to be better than the
articles. I’m quick with a headline and I write body copy
that truly motivates people to act. I have often been accused of
doing too much too fast. After all how can you bill a client for
four hours when it took one? My answer to that is if you get it
done right the first time and on time you’ll get more work.
And if you get more done before time, you’ll get to work
on more projects and service more clients. I’m that fast.
And I’m that good. |
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| Broadcast Advertising |
| Tivo and DVR mean consumers
don’t have to watch your commercial. So it better be good
enough to stop them even if they're seeing it at super speed. Writing
a radio or TV spot, an infomercial or even a sales or corporate
video takes imagination. But it also takes marketing savvy. I know
I’m not in the entertainment business. While every campaign
needs a hook you have to be able to reel them in. Image building
takes time but clients can’t wait for results. That’s
why broadcast advertising has to work on two levels. Take a look
at my reel and you’ll see a variety of commercials that have
not only helped brand products and services but have driven immediate
sales. |
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Interactive
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| A website can mean
a hundred different things to a hundred different people. Do you
need a B2B corporate site or a B2C e-commerce site? How about a
promotional site for your next product launch? Or a landing page
for your email campaign? Do you need a banner or an email blast
that blasts away the competition? Whatever you need, I have the writing
skills and the experience to ensure your business goals and objectives
are met. Regardless of the size or scope of the project, my copy
will make them take notice and action. |
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